Direct Sales Tips for the Beginner
Updated: Jul 9, 2018
Direct Sales is the first type of sales employed by civilization. Humans traded and sold goods to each other. It was only through established societies where retail sales began to take hold. While direct sales never disappeared, people would go to the local store for their basic necessities. In today's society, with social marketing being one of top methods of communication, direct sales is thriving immensely.
If you are interested in entering this lucrative area, these are some very important tips that you should know.
1. You must honestly believe and feel that what you are selling is a worthwhile and honest value in order to be a success in selling. When you have the conviction that you are selling a worthwhile product, you will sell with enthusiasm. Enthusiasm is contagious. When the prospect becomes enthusiastic, she buys. And with a trusted brand like Wacoal, you have the confidence in selling a product that is respected by many.
2. Don't be impatient. Too many inexperienced salespeople call on one or two prospects and quit if they don't get immediate results. It takes time for people to gain confidence in you and your products. Many people will buy at once, but a big proportion will wait to think things over.
Some people believe there is an innate trait that makes some people good at sales and others failures. Several marketing authors have dispelled this fallacy. You can and will make money selling your products if you put forth an effort.
3. Don't plead and don't ever try to sell by force. If you do pressure a person into buying something they don't want, you haven't developed a customer. How about the street vendor logic of pleading, "Please buy my product because I need the money badly." Maybe you'll get a sympathy sale, but again, you haven't developed a customer.
4. Ask for the sale. There is a saying, that a baby that cries for milk gets it. The same applies when it comes to making a sale. If you don't ask, you won't get it. Closing the sale is the critical part of any sales approach. You must not be afraid to ask for the order. "Which do you prefer the peach or the aqua color? I can deliver your order overnight, or would Saturday be preferable?"
5. Set goals for yourself. Yes, it may sound cliche, but when you're in sales you must be self motivated. You won't have any boss telling you what to do and It becomes too easy to find excuses for not making calls unless you establish goals for yourself.